About the Topic

The Generational Mix: A Competitive Advantage™
Motivating and Selling to the Generations

Challenging times give great organizations a chance to shine and leap ahead of the competition. With four generations meeting in the workforce for the first time in history, leaders, managers and sales professionals are challenged daily to find ways to meet each generation’s unique set of values, attitude, beliefs, expectations and demands.

In this high-energy, action-packed presentation Anna Liotta will share Generationally Savvy™ Communication Solutions that help you turn the generations’ competing needs from obstacles into opportunities. Participants will take away new inspiration and ideas to turn the Generational Mix into a competitive advantage in the marketplace.

What People Are Saying: "Much to my delight Anna Liotta is the speaker for the June PSAMA luncheon. I had the absolute pleasure of taking classes from Anna more years ago than I care to remember. I jumped on her web site (www.resultance.com) and took a few minutes to enjoy the video. Time has passed but her energy, insight, communication and leadership skills are brighter than ever. I look forward to an engaging and enlightening June luncheon!"

-Peg

What's In It for You?

Anna Liotta will share:

• A valuable understanding the unique values, attitudes and beliefs of each generation
• Techniques to turn the generations’ competing needs from obstacles into opportunities
• Practical, effective communication solutions for each generation

About the Speaker(s)

Anna Liotta is the CEO of Resultance, Inc. She is an award-winning speaker and expert on communication, leadership and generational issues in the workplace. She also advises business leaders and Association Executives in leadership, membership growth, strategic planning, networking and customer service. She has traveled internationally to deliver award-winning motivational keynotes and trainings to organizations and companies including Intel, Wells Fargo and Honda. In 2003 she was honored by The Puget Sound Business Journal as one of the Top 40 Under Forty business leaders in the Northwest region.