About the Topic

First, a financial meltdown. Then an out-of-state takeover of one of Seattle’s oldest and most beloved financial institutions. How does a brand like WaMu’s come back after that?

Join Phyllis Campbell of JPMorgan Chase to get the inside story from the leader who signed up to tackle this enormous challenge, under a new name and management, no less. Hear the lessons learned and successes earned as she is working to repair the company’s image, reengage customers, rebuild business partnerships and win back the Northwest community.

What's In It for You?

Phyllis Campbell will share:

• Discover how to meld cultures when two large companies merge
• See how a change in business strategy impacts customer experience
• Gain insights about what worked—and what didn’t—in the transition

About the Speaker(s)

As Chairman of the Pacific Northwest for JPMorgan Chase, Phyllis Campbell has been the firm’s senior executive in Washington, Oregon and Idaho since shortly after its takeover of Washington Mutual in fall 2008. Previously she was the President and CEO of the Seattle Foundation, the largest community foundation in the state, with nearly $600 million in charitable assets. Ms. Campbell has enjoyed a long and successful career in the region’s banking sector, having previously served as President and CEO of U.S. Bank in Washington. She also devotes much energy to civic activities, with a focus on education and human services issues.